Faq

SEO, short for Search Engine Optimisation, is the process aiming to increase the visibility of your website in search engines with the goal of improving the volume and quality of its traffic. Unlike some other strategies, it tries to do so organically, without paying for results.

There are many facets of SEO that can improve your website traffic, including, but not limited to: keyword optimization, improving site speed, crating engaging content, linkbuilding, voice search optimisation, technical SEO and more.

Keywords in SEO are basically words or phrases that people enter into search engines when they are searching for something. In SEO, you should tailor the content of your page so that it fits the right keyword and the user’s intent behind it.

Improving your website SEO doesn’t have to be rocket science and even some minor improvements can help a great deal, such as:

• Implementing the right keywords in you text
• Create a good link structure between the individual sites on your web
• Having a sitemap on your web
• Adding image descriptions
• Having an interesting content on your sites
• Having an URL that is search-friendly
• Having an SSL certificate or otherwise secure website

• First off, you need to know your goals and set key performance indicators
• Do a SEO audit on your website
• Research your keywords and topics
• Analyse the strengths and weaknesses of your competitors
• Write a compelling content that you and your audience find interesting
• Harmoniously include the keywords in your texts
• Pay attention to page titles and meta descriptions
• Start building more backlinks